Wednesday , Aug 21, 2013 9:00 AM - 10:00 AM PST (GMT -5:00)
Presenter(s): Will Morgenweck, VP of Product Management, DNN Corp.
Skill Level: All
Target Audience: Business Decision Maker, Marketing Personnel, IT
Today, customers and prospects find and research your products and services via the web, social media and mobile devices. Because you’re doing an effective job with web engagement management, you’re converting visitors into prospects, prospects into leads and leads into opportunities. Whether its next month or next year, however, visitor preferences and desires will shift. How you adapt to that shift determines your future growth. And that’s why your Web Engagement Management (WEM) systems need to be “future proof.”